NEWSNews

2023.7.10[Event]

Cooperation for the "Healthy Heart Week" against Kashima on 7/16 (Sun)

On Sunday, July 16, 2023, at the 2023 Meiji Yasuda Life J1 League Sec. 21 match against Kashima Antlers (kickoff at 19:00/Ajinomoto Stadium), we will be holding a PR event for the "Healthy Heart Week" campaign in collaboration with the 2023 Healthy Heart Week Executive Committee to raise awareness for cardiovascular diseases such as heart disease and stroke. Please stop by the "Healthy Heart Week" PR booth at the AO-AKA PARK on the day of the match.




□Implementation Details
Installation of "Healthy Heart Week" PR booth
At AO-AKA PARK (Aji Panda Square), we will set up a "Healthy Heart Week" PR booth and distribute original business card-sized cards and conduct a heart rate recording experience corner.


[Original Business Card (Image)]



【PR Booth Location】
AO-AKA PARK (Aji Panda Square)

【Time】
15:00-19:00 (scheduled)
※Distribution will end as soon as the supplies run out.



□ "Healthy Heart Week" and "Healthy Heart Day"
Cardiovascular diseases, represented by stroke and heart disease, are known to be the second leading cause of death among Japanese people, following cancer. However, in terms of medical expenses, they are the top cause, and in terms of the cause of caregiving, they are also the top cause, making them a significant social issue. On the other hand, unlike cancer, prevention is highly effective through proper education. Therefore, the Basic Law for Cardiovascular Disease Prevention, which was enacted in 2019, aims to promote prevention and awareness among the public. The Japan Heart Foundation designated August 10th (Heart Day) as "Healthy Heart Day" in 1985 and has been holding cardiovascular disease prevention events around August 10th every year. Starting in 2021, the Japan Circulation Society, the Japanese Circulation Association, and the Japan Heart Foundation have joined forces, and starting in 2023, the Japan AED Foundation has also joined. Four organizations are collaborating to form the Healthy Heart Day Executive Committee and promote further awareness. This year, from July 29th (Sat) to August 10th (Thu) 2023, various events will be held under the theme of "Healthy Heart Week 2023" for about two weeks.



 
◇For more information, please click here (external link)