PARTNERSHIP Partnership

FC Tokyo is seeking
new partners to grow
together with
the club

The goal is not just to form a partnership,
but to utilize FC Tokyo's partnership as a solution
tailored to the challenges and objectives
of our partner companies.

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FC Tokyo's Approach to Partnerships

We believe that the goal is not simply to form a partnership,
but to make use of the partnership in accordance with the challenges and objectives of our partner companies.
As solutions tailored to each company's challenges and objectives,
we propose partnerships with FC Tokyo.

Strengths of FC Tokyo

  • Number of J.League ID Members

    No. 1 in J.League

    Approximately 814,000 people

    *As of June 2026

  • Average Attendance (Centennial Vision League)

    At the end of the leagueJ.League 2nd place

    33,738 people

    *As of June 2026

Number of SNS Followers

  • 254,000
    FOLLOWERS

  • 188,700
    FOLLOWERS

  • 133,000
    FOLLOWERS

  • 116,000
    FOLLOWERS

  • 66,000
    FOLLOWERS

  • 74,800
    FOLLOWERS

*As of July 2026

Rights

The following rights can be utilized to solve your company's challenges.
*The rights that can be provided vary depending on the sponsorship amount.

Exposure

CM broadcast on large video screens / Display of company (product) logos on hero interview boards / Display of company (product) logos on posters / Display of company (product) logos on upper stand vision screens / Display of company (product) logos on coach press conference boards / Display of company (product) logos on official website and promotional materials

Display of company (product) logos on coach press conference boards

Match Tickets

Use of Guest Seats / Use of Partner Seats / Discounted Purchase Rights for Match Tickets

Use of Guest Seats

Promotion

Player Group Portrait Usage Rights / Team Mark and Character Image Usage Rights, Including the Emblem / Event Appearances (Players and Mascots) / Campaign Implementation Rights (Championship Sale) / Member Promotion Implementation Rights (Email Newsletter Advertising or Distribution of School Flyers)

Player Group Portrait Usage Rights

Campaign Implementation Rights

Others

Exclusivity Rights / Party Participation Rights / Merchandise Discount Rights

Party Participation Rights

Case Studies

Here are some examples of how our partners have leveraged their partnerships.
We offer customized proposals to meet the diverse needs of companies.

Partner Menu

Here is an introduction to some of the partner menu.

  • Uniform

    Uniform

    We will display logos on the uniforms worn in all official matches.

  • Official Match Warm-up Wear

    Official Match Warm-up Wear

    Logos will be displayed on the training wear that players wear during practice and before matches.

  • Inside the Stadium Field

    Inside the Stadium Field

    We will display the logo at the stadium bench and player entrance gates during official home games.

  • Stadium Vision (Upper Stand Vision)

    Stadium Vision
    (Upper Stand Vision)

    During official home games, logos and animated videos can be displayed on the stadium vision screen.

  • Title Match

    Title Match

    At FC Tokyo home games, you can hold match days sponsored by company names or product names.

  • Stadium Production

    Stadium Production

    Before the match starts and during halftime, company names and logos will be displayed on the pitch using moving lights.

  • Entrance Gates & Concourse

    Entrance Gates & Concourse

    You can display banners and conduct visitor sampling outside the home game stadium for official matches.

  • Booth Exhibition

    Booth Exhibition

    Before the match starts, many visitors come to AO-AKA PARK, where you can set up booths and hold events.

  • Web & Social Media

    Web & Social Media

    The logo will be displayed on creatives shared on FC Tokyo's official SNS.

  • Publications

    Publications

    Banners will be displayed in the matchday program and FC Tokyo app.

  • Member PR

    Member PR

    You can promote through campaigns on social media and email newsletters for members.

  • Others

    Others

    We will broadcast a commercial on the Keio Line train channel.

  • U-18, U-15 Uniforms

    U-18, U-15 Uniforms

    Logos will be displayed on the uniforms of U-18 and U-15 players.

  • School

    School

    You can sponsor tournaments and school events.

Partners

Partner List
Improving Brand Image Awareness and Sales Promotion

Ajinomoto Co., Inc.

Player Deployment for Promotions

Ajinomoto Co., Inc. produced an original commercial featuring FC Tokyo players to raise awareness of "Amino Vital®."
By airing the commercial on the large video screen at the match venue, the brand message was communicated to many attendees. Leveraging its affinity with sports, the campaign effectively promoted the brand value of “Amino Vital®.”
Sales Promotion

Pocket Card

PR Booth Exhibition & Visitor Sampling

A booth was set up to promote enrollment in the collaboration credit card with FC Tokyo created by Pocket Card.
To encourage enrollment, we distribute promotional gifts to new members and hold prize drawings offering signed jerseys and pitch-side seats.
Business Network Construction

Partner Company Networking Event

FC Tokyo hosts networking events designed to foster interaction among its partner companies. By providing opportunities for new connections through the club, we support the exchange of information and business matching between companies. Building networks that go beyond the scope of sports sponsorship leads to the creation of new business opportunities.
Internal Manners Awareness Campaign

Keio Electric Railway

Internal Manners Awareness Campaign

We created posters featuring the players and displayed them at each station on the Keio Line.
Inner Branding

STYLEM

Utilizing Match Viewing for Internal Company Interaction

At STYLEM, all employees attended FC Tokyo matches to foster greater communication among employees and build stronger teamwork.
Additionally, the results of the partner survey show a trend where many companies feel the advantage of increased recognition during recruitment activities as a benefit.
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