[Updated: 5/9]
Details of the event have been added.
On May 12, 2023, Meiji Yasuda Life J1 League Sec. 13 vs Kawasaki Frontale (kickoff at 19:30 / Japan National Stadium), we will be holding "New Balance Day" with the support of our club sponsor, New Balance Japan Co., Ltd.
On May 12 (Fri), we have prepared special events to celebrate "Grey Day," a day where New Balance celebrates its brand all over the world. These events include booths and displays of new products related to New Balance, as well as special performances unique to the Japan National Stadium. We look forward to your attendance and participation.
□ Match
May 12, 2023 (Fri)
2023 Meiji Yasuda Life J1 League
Sec. 13 FC Tokyo vs Kawasaki Frontale
(Kickoff at 19:30/National Stadium)
Ticket Release Date
【General】
April 22 (Sat) 10:00～
◇For more details on ticket sales, click here
□Implementation details
New Balance celebrates a special day every year, called "Grey Day," with the theme of the brand's iconic color, "grey," throughout the world. This year, it will be on May 12 (Fri). We are currently planning special content to enjoy this memorable day with everyone.
①NB History wall with FC Tokyo
J League 30th anniversary, FC Tokyo 25th anniversary, we will set up a History wall to look back on the 117-year history of New Balance with episodes and shoes from that time.
【Location】
Next to the E1 Gate Merchandise Shop
【Start Time】
Until 15:30 Kickoff
NB History wall with FC Tokyo, limited to the first 1,500 participants, will receive a tattoo seal as a gift!!
[Tattoo Seal Design]
②Mural Art (Drawing the Present and Future of NB and FC Tokyo Together)
We will be conducting a participatory mural art with the fans and supporters who come to the event!
【Location】
Next to the E1 Gate Merchandise Shop
【Start Time】
Until 15:30 Kickoff
【Mural Art Design】
③NBWALL
A photo spot will be set up based on the visual of the 25th anniversary uniform.
【Location】
Next to the E1 Gate Merchandise Shop
【Start Time】
Until 15:30 Kickoff
【NBWALL Design】
④NB KICKS SNS Campaign (Win shoes every 15 minutes on SNS!)
New Balance staff will approach those who are wearing New Balance shoes or apparel at the Japan National Stadium and share their photos on official SNS (Twitter, Instagram). And guess what! One person every 15 minutes will receive a pair of New Balance shoes as a gift! Details such as the time and location of the staff's appearance will be announced at a later date.
⑤myNB Registration Campaign
Register for New Balance's membership service "myNB" (free) and participate in our gift campaign where you can win luxurious prizes!
【Period】
May 8 (Mon) 12:00 - May 12 (Fri) 23:59
【How to participate】
Please register (free) for New Balance's membership service "myNB" and select your desired product from the dedicated application form to participate.
◇To apply for the campaign, click here
※Registration for myNB (free) is required. Please proceed to the application form after logging in as a myNB member.
Sponsorship
New Balance Japan Co., Ltd.
